For many of us, Facebook has been a part of our journey of growing up…
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Is your Facebook page feeling a little lonely these days? Have you been struggling to grow and maintain the number of followers on your page? It is time to take action and implement some new strategies for growth! Here are 7 easy ways to get started:
A common mistake Facebook page owners make is by not posting often or inconsistently. To gain momentum, you need to post at least once a day. Posting more than that will help even more!
Studies have shown that Facebook posts between one and five times per day are the optimal amount. It’s also a good idea to post at a consistent time of day, so people know when to expect new content from you. The more often you post, the more opportunities you have of being seen by more people.
Grow your fan base on Facebook by inviting people you know personally. You should also grow your Facebook audience by inviting people to like your personal or Facebook business page. You can do this either by asking people to invite friends and share the message, or you mention it in other posts on your timeline and other social media channels.
Visual content is king nowadays and one way to stand out from all those other business pages vying for attention on Facebook. Even if you don’t have a huge budget or an in-house graphic designer, there are still ways to make engaging visual content as often as possible.
When posting as a business account within groups, you should not only post often but be sure that your posts are relevant and interesting enough to keep the group engaged. It will help drive more likes since people will want to find out more information about what you’re posting about rather than ignore it entirely. When the Facebook post shows in their news feed, they might be eager to discover more about your business from that particular Facebook group.
When you have many likes on your Facebook page, one of the easiest ways to get more people to like your page is through targeted ads. A Facebook ad allows advertisers to reach users based on their demographics, behaviors, and interests. With these targeting options available, it’s possible to hit a particular target audience with a limited number of ad views.
Here are some ideas for creating relevant and engaging ads:
Retargeting is also an excellent way to bring interested users back to your page if you can afford it. It will allow you to target users who’ve already engaged with your brand by clicking on one of your ads or visiting your website. Just remember that the more specific your targeting options are for these ads, the less expensive they’ll be to run. You can get very specific with this method, so use it sparingly and monitor the analytics closely.
For your advertising efforts with Facebook ads not to waste, your posts must be relevant to the people you are trying to appeal to. If you have more of a general audience of users who aren’t particularly interested in what you’re promoting, then your chances of getting them to follow through are slim. You can also use a personal Facebook profile to enhance your reach for Facebook users. Also, check for a guide to deactivate the account for help.
Adding a call to action (CTA) is an effective way of growing your Facebook page. It’s one of the easiest yet most powerful ways to get more likes and build your brand presence on social media. The idea behind it is simple: when people like your content, you guide them to act on it by asking for their email or phone number in exchange for something free (such as ebooks, pdfs).
You may also ask viewers to like your page or follow you on other social networks. Also, you can take from professional social media examiner to optimize your CTR and present it beautifully for user’s news feed.
Another great option is doing Facebook live videos. Starting a live video feed allows you to be seen by your targeted audience in real-time. You can share any snippets of information that you feel will benefit them, from what’s going on behind the scenes at your business, industry events, and updates on new products or services.
So, what are you waiting for? If you’re not already active on social media, it may be time for you to step up your game. By far, the best place to start is Facebook. It alone could be enough to catapult your business into the next stratosphere. So why not give it a shot? Start now and put your efforts into achieving results!
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